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We assist business owners in areas such as marketing, sales, operations, leadership and finance, to enable them to expand and grow their business.

AMG Coaching, a business coaching and training company offering professional coaching to small and medium business owners, multi-million dollar companies, corporate executives and business coaches.
We help clients ranging from small business through to large enterprises to develop long-term and short term goals and strategies, and improve business in areas that may have been overlooked.

About Master Coach

Jason Allender

Jason is the Founder and Director of AMG Coaching. His expertise in entrepreneurship, business strategy, marketing, and sales stem from his early start developing successful sales teams for Fortune 500 company AON, and growing a successful publishing house from the ground up in 2005. He was able to gain first-hand experience in all stages of the business cycle having then sold the profitable business after operating and growing it for eight years.

While running his business Jason worked with his own coach and mentor, and found that he also had a passion for helping other businesses achieve greater levels of performance and growth. Through ongoing coaching, mentoring and self-education, Jason undertook intensive study of world renowned business improvement programs and its countless successful strategies.

AMG Business Coaching was launched in 2011, and Jason was able to successfully apply the structures, strategies and disciplines learned to assist Gold Coast business owners move their business to the next level.

A highly strategic and ground-breaking thinker, Jason has created many success stories for his clients. He has an excellent track record of assisting his clients achieve double and triple-digit growth in profitability, accomplished through improvements in sales, marketing, team training, systems development and strategic planning.

Jason believes in businesses working together to bring more awareness and create greater wealth to the vibrant business community.

He is Vice President for the Robina/Varsity region of the Gold Coast Chamber of Commerce (GCCC) and Ambassador for BNI Gold Coast.

Jo Allender

Jo has a strong history in business management which led to starting her own successful publishing business working with local businesses, supporting local community groups and charities at the young age of 23. She was the magazine’s editor and creative director managing all facets of the business including marketing management and advertising.
Jo understands what it takes to be successful in business, having seen her publishing house through its whole business cycle right through to its profitable sale. She shares her aspirations for a life-work balance with her husband and business partner Jason and their two young children. 

In her personal time, she enjoys practicing yoga and meditation, this helps her maintain a balanced and mindful mindset, as well as stay grounded and connected. Having lived on the Gold Coast most of her life, Jo enjoys all that the Gold Coast lifestyle has to offer and loves calling this beautiful place her home.
Her qualifications include a double degree in Hotel Management and Business, as well as a Masters in IT (MIT).
Jo is passionate about business; she believes by helping business owners take charge of their business so they can achieve the lifestyle they aspire to; you change their lives for better.

Karen Nicolaou

Karen has worked extensively across a number of corporate, local government and not for profit organisations at senior management level and more recently in executive support positions.

Karen brings to AMG Coaching experience in banking, governance, program management, human resource management, community development, grant writing and reporting.

Qualifications include Diploma in Local Government Administration and Diploma in Project Management and she is currently studying to be a Life Coach.

Karen is a dedicated volunteer with SES and has given much of her time back to the community through volunteering and fundraising.

Karen’s passion is to support others to realise their potential and find a life of abundance.

ground-breaking thinker

Excellent Track Record of Assisting His Clients

A highly strategic and ground-breaking thinker, Jason has created many success stories for his clients. He has an excellent track record of assisting his clients achieve double and triple-digit growth in profitability, accomplished through improvements in sales, marketing, team training, systems development and strategic planning.

Jason believes in businesses working together to bring more awareness and create greater wealth to the vibrant business community.

MEMBER, ROBINA/VARSITY REGION
Ambassador, BNI GOLD COAST
DIRECTOR AND BOARD MEMBER
DIRECTOR
MEMBER

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